INFOGRAPHIC:
In this infographic, we share insights on IT buyer's content preferences depending on their buying stage and provide information on how to reach and engage your audience in different digital channels.
EGUIDE:
After 17 years Dutch university TU Delft realized its learning management system, was no longer up to scratch it decided in the light of trends such as digital examination. Read about the project to replace one of its core legacy systems here.
EGUIDE:
Incoming CIOs have around 100 days to set themselves up with a smooth runway to success. The good news is that countless CIOs have already gone through the rigmarole and made the mistakes so that you don't have to. Here are five common mistakes a new CIO should try to avoid.
ESSENTIAL GUIDE:
A series of inspirational quotes for IT managers. Cut them out, file them, or pin them up to remind you when you are looking for inspiration.
EGUIDE:
Read why blockchain is gathering pace in the Middle East, with the United Arab Emirates leading the way and find out how SAP is giving young people and entrepreneurs in the Middle East with the IT skills required to support the regions digital transformation.
EGUIDE:
Artificial Intelligence and the sub-set of it which is machine learning are hot. It's been impossible to attend an IT conference in the last year or so without encountering a dead human genius reincarnated as a software system or a robot.
INFOGRAPHIC:
In this infographic, we share insights on how digitally-fatigued IT professionals are when conducting buying research online, and how there is still a huge opportunity for marketers to engage IT buyers digitally.
EGUIDE:
In this e-guide, find out how the head of R&D and work futurist at Atlassian has managed to scale his team's culture, as well as issues that CIOs need to be aware of when driving digital transformation efforts.
INFOGRAPHIC:
When the pandemic hit and live events had to end organisations needed to rethink their marketing mix and move to a digital space. In this infographic, we share a few tips and tricks for developing engaging content in a post-pandemic era.
EGUIDE:
This e-guide looks at the opinions many industry experts have on how to accelerate the number of women in the technology industry and why doing so is important.